Barcelona no longer considering the sale of BLM this summer | OneFootball

Barcelona are set for a busy few weeks ahead as the club look to activate the economic levers to generate the desired funds that will go a long way in helping them balance the books ahead of the new season.

Barça have recently reached an agreement with Sixth Street over the sale of 10% of the club’s TV rights. The club want to finalise the agreement for the sale of the remaining 15% before the pre-season tour to the US.

In addition to TV rights, the Barcelona assembly had voted to approve the sale of 49.9% of BLM, which was forecasted to generate around €270 million.

However, according to Mundo Deportivo, the club are considering backing down from their plans to sell half of the club’s merchandising and licensing wing, which is regarded as one of the main assets of Barcelona.

It appears Barça are having second thoughts over the sale as they believe giving away 49.9% of the rights could lead to their business partners incurring a significant decision-making power. They may even employ one of their own men on the branch, which is not a desired outcome for the club at the moment.

With that in mind, Barcelona do not want to sanction the sale of BLM at all, knowing it is one of the club’s main assets, as far as generating revenue is concerned. If they do sell BLM, the club only want to auction a quarter of the rights.

Although selling 25% of BLM might not generate as much wealth, Barcelona will be able to retain the decision-making rights over one of the club’s most wealthy assets. It could prove to be a beneficial move in the long term, as Barça look to embark on a new under the leadership of Xavi and Joan Laporta.