Coluna do Fla
·19 de agosto de 2025
Fluminense president warns over Betano deal at Flamengo, urges caution

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Yahoo sportsColuna do Fla
·19 de agosto de 2025
Flamengo closed the largest master sponsorship in Brazilian football history
Flamengo announced on Monday (18) that the club's new master sponsor is the betting house Betano. The values have not been officially disclosed, but the expectation is that Mengão will receive approximately R$ 270 million per year. When questioned about the topic, Fluminense president Mário Bittencourt raised several doubts about the red-black agreement.
— Look, Flamengo already had the highest sponsorship value in Brazilian football. I'm not doubting it. But we don't know the contract from the inside, we don't know how it's built, and we have to be careful with that. I always value passing on to the fan when there's a fixed part and bonus. There are variable parts —, said the Fluminense president, in an interview with 'Penido's Podcast'.
The 'chororô' of the Fluminense president is understandable. After all, the difference in values received by the two teams with master sponsorship is abyssal. While Betano will pay R$ 268.5 million per year, the team from Laranjeiras earns R$ 52 million per season with another betting house, Superbet.
In fact, Fluminense's sponsor made a proposal to stamp the noble space on Flamengo's jersey, with values above R$ 250 million. The numbers generated 'noise' in the corridors of Laranjeiras, but with the agreement with Betano, the crisis did not happen.
On Tuesday (19), Flamengo holds the voting of the Deliberative Council (CoDe) to approve the sponsorship with Betano. However, the club is unlikely to have problems getting the 'ok' and will sign the contract until the end of 2028. Therefore, the Most Beloved will receive, in total, more than R$ 900 million until the end of the contract.
This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.