Allianz Parque shortlisted for best sports venue in South America awards | OneFootball

The Allianz Parque, a stadium built and managed by WTorre in partnership with Palmeiras, is among the finalists for the best sports facility in South America, in a vote organized by CONFUT Sudamericana. The event, one of the most important in the sports industry, will be held between September 2 and 4, in São Paulo, bringing together major players in the sector.

Considered the most modern multi-purpose arena in Latin America, the Allianz Parque hosted, just in 2023, 30 soccer matches, in addition to other sports and cultural events. In total, more than 2.5 million people passed through the stadium, whether to follow Palmeiras' games, international concerts or various modalities, such as Kings League, Nitro Circus, Monster Jam and even games of the Brazilian Rugby Team.

The year 2024 was also highlighted in the financial aspect: the stadium achieved revenue of R$ 241 million, representing a growth of 20% compared to the previous year. The season also marked the announcement of a significant agreement between WTorre and Palmeiras, which included a payment of R$ 50 million in cash and the creation of the new "Geral Norte" space, expanding the capacity of the north sector of the arena by about a thousand places.

Since its inauguration in 2014, the sports impact of Allianz Parque on the club is notable. Palmeiras won 14 titles during this period, including two Libertadores, four Brazilian Championships, two Brazil Cups, four Paulistas, a South American Recopa and a Brazil Supercup.

Beyond sports excellence, the arena is also recognized for its sophisticated infrastructure. The venue features high-end restaurants, such as Nagairô (Japanese), Braza (fine meats) and La Coppa (pasta), managed by GSH. Among the standout suites are the Backstage Mirante, which offers exclusive services such as open bar, open food, beauty salon and even portable chargers, and the Fanzone, from Soccer Hospitality, with live music, presence of former players and a tattoo studio.

In the cultural field, Allianz Parque has established itself as the stage for the biggest international concerts that have passed through Brazil in the last decade. Paul McCartney, Coldplay, Taylor Swift, Mariah Carey, Andrea Bocelli, Eric Clapton, Ed Sheeran, Foo Fighters and Elton John are among the stars who have performed at the arena.

With impressive numbers, high standard infrastructure and relevance in the sports and cultural scene, Allianz Parque reinforces its position as one of the most modern and complete arenas on the continent, now crowned with the nomination for the CONFUT Sudamericana award.

This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.