
BVBWLD.de
·27 August 2025
BVB unveil cup shirt: tribute to legendary triumph

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Yahoo sportsBVBWLD.de
·27 August 2025
Before the Champions League draw, Borussia Dortmund presents its new cup jersey in a retro look. Bright yellow, retro crest, and sustainable materials recall the glorious 1965/66 season.
Borussia Dortmund, together with equipment supplier Puma, has unveiled the new cup jersey for the 2025/26 Champions League season. The jersey is a tribute to the legendary BVB team of 1965/66, the first German team to win a European club competition. With this kit, BVB aims to make a splash in European matches.
The new jersey is almost entirely in bright yellow, rounded off by classic black details on the sleeves and round neckline. The reintroduced retro crest recalls the club's glorious past. A subtle, tonal all-over print is inspired by the floral pattern on the handle of the Cup Winners' Cup. "Sometimes quiet confidence makes the best impression," says the official press release - a message reflected in the simple but impressive design.
"Borussia Dortmund is one of the most successful teams in Germany and was the first German team to win a European title," explains Marco Müller, Puma's Senior Director of Product Line Management Performance Apparel. The cup jersey is meant to honor this achievement and also create a "beautiful, completely yellow look".
Sustainable production also plays a central role. The jersey is made as part of the RE:FIBRE initiative, where recycled textile waste is processed into new materials without compromising quality. "This initiative, which uses at least 95 percent recycled textile waste and other used polyester materials, is an important step towards a more sustainable and circular production process for football jerseys," the club emphasizes.
The new jersey is now available in the online shop and in fan shops. The Black and Yellows are expected to debut their new jersey in the Champions League group stage. The first matches take place between September 16 and 18. Thanks to the comeback under coach Niko Kovac, fans can look forward to magical European nights. The new jersey honors the club's glorious past in a modern way.
This article was translated into English by Artificial Intelligence. You can read the original version in 🇩🇪 here.