Sports betting is massive in the UK. Whether it’s football, horse racing, or darts, punters love a flutter. But, with so many UK betting sites, picking the right one isn’t easy. Some offer great odds. Some focus on bonuses like free bets and deposit matches. Yet, there’s something for everyone.
Finding the right bookmaker isn’t just about picking the first name you see. Some offer bigger welcome bonuses, while others have better odds on football or horse racing. A few even boost accumulator payouts or refund losing bets.
The OneFootball team has tested the top UK betting sites to find the best options for punters. Every bookie on this list is licensed, offers fair odds, and pays out quickly. Whether you want free bets, enhanced odds, or Bet Builder features, there’s a site below that will fit your style.
Here’s a breakdown of the 10 best betting sites for 2025:
| Bookmaker | Sign Up Offer | Requirements | Value |
| BetMGM | Bet £10, Get £40 in Free Bets | Min deposit: £10
Min odds: 1/1
|
Great for football and Acca bets |
| 10bet | 100% Deposit Match up to £50 | Min deposit: £15
8x wagering
|
Bigger bankroll boost |
| Midnite | Bet £10, Get £25 + 50 Free Spins | Min deposit: £10
Min odds: 3/1
|
Best for esports and free spins |
| Parimatch | Bet £15, Get £40 in Free Bets | Min deposit: £15, Min odds: 1/1 | Strongest for football specials |
| BetVictor | Bet £10, Get £30 in Free Bets | Min deposit: £10
Min odds: 2/5
|
Low minimum odds requirement |
| bet365 | Bet £10, Get £30 in Free Bets | Min deposit: £5
Min odds: 1/5
|
Best for live betting and streaming |
| Betfred | Bet £10, Get £50 in Free Bets | Min deposit: £10
Min odds: Evens
|
Great for horse racing punters |
| talkSPORT BET | Bet £10, Get £30 in Free Bets | Min deposit: £10
Min odds: 1/1
|
Good for football bettors |
| kwiff | Bet £10, Get £30 in Free Bets | Min deposit: £10
Min odds: 2.0
|
Unique supercharged odds feature |
| Spreadex | Bet £25, Get £40 in Free Bets | Min deposit: £25 | Best for spread betting fans |
My top pick for 2025 is BetMGM. It’s got one of the best welcome offers (Bet £10, Get £40 in Free Bets) which makes for a great start. The site covers a huge range of sports, from football and horse racing to esports and Formula 1.
BetMGM stands out for football betting, offering boosted acca payouts, Bet Builder options, and strong outright odds on leagues like the Premier League, Champions League, and La Liga. The live betting section is also so fast.
It’s a top-tier bookie with everything I need for an outstanding betting experience.
The OneFootball team has researched and tested the best UK betting sites to help punters find the right fit. Every bookmaker listed is fully licensed, offers competitive odds, and has quick payouts.
These sites deliver a top-tier betting experience, whether you want free bets, acca boosts, or in-play betting.
BetMGM is one of the biggest names in sports betting. The site gives new users a Bet £10, Get £40 in Free Bets welcome offer. It covers football, horse racing, tennis, esports, and more, with strong odds on major leagues like the Premier League, Champions League, and La Liga.
One of BetMGM’s standout features is its Bet Builder, allowing punters to customise bets with goalscorers, corners, cards, and handicaps. It also offers boosted acca payouts, meaning bigger wins on multi-leg bets. The in-play betting section also comes with early cash-out options for added flexibility.
BetMGM’s mobile app is one of the best. It makes betting on the go quick and easy. Deposits and withdrawals are fast, with multiple payment options, including Visa, Mastercard, PayPal, and Apple Pay.
| 💸 Welcome Bonus | Bet £10, Get £40 in Free Bets |
| 🎲 Licence | UK Gambling Commission (39198) |
| ⚽ Markets | Football, Horse Racing, Tennis, Golf, Esports, Darts, Rugby, Cricket, and more |
| 🏇Bets | Singles, Accas, Bet Builder, In-play, Handicaps, Over/Under, Outright Winners |
| 📺 Live Streaming | YES |
| 📱 App | Android: YES
iOS: YES |
| 💳 Banking | Visa, Mastercard, PayPal, Apple Pay, Trustly, bank transfer |
| 🏆 Loyalty | YES |
| 👍Pros | ● Strong football betting options
● Fast withdrawals ● Multiple payment options |
| 👎Cons | ● Some promotions are limited to just football |
| ⭐Our Rating | ⭐⭐⭐⭐⭐ |
BetMGM’s Bet £10, Get £40 in Free Bets welcome offer is one of the best deals for new punters. A £10 bet unlocks four £10 free bets, giving plenty of chances to test different markets. The minimum odds requirement is just 1/1 (2.0).
What makes this offer stand out is the flexibility. The free bets can be used on all of the top sports. There aren’t any complex wagering requirements, and winnings from the free bets are withdrawable.
For punters looking to start strong with a generous sign-up bonus, BetMGM delivers great value.
10Bet is a well-established bookmaker that offers a 100% deposit match up to £50 for new punters. This means if you deposit £50, you get £50 extra to bet with. The bonus requires an 8x wagering requirement at minimum odds of 4/5 (1.80).
The 10Bet sports betting platform covers over 30 sports, including football, horse racing, tennis, rugby, and esports. The football betting markets are extensive, with Bet Builder, Acca Boosts, and in-play betting.
The site also offers strong coverage of international leagues beyond the Premier League, including La Liga, Serie A, and Bundesliga.
Live betting is a major highlight, with fast odds updates and early cash-out options. Live streaming isn’t available, but the site offers detailed match trackers and live stats.
Deposits and withdrawals are available through Visa, Mastercard, PayPal, Apple Pay, Skrill, Neteller, and Trustly. The mobile app is well-designed for placing bets on the go.
| 💸 Welcome Bonus | 100% Deposit Match up to £50 |
| 🎲 Licence | UK Gambling Commission (43173) |
| ⚽ Markets | Football, Horse Racing, Tennis, Rugby, Cricket, Golf, Darts, Esports, and more |
| 🏇Bets | Singles, Accas, Bet Builder, In-play, Handicaps, Over/Under, Outright Winners |
| 📺 Live Streaming | NO |
| 📱 App | Android: YES
iOS: YES |
| 💳 Banking | Visa, Mastercard, PayPal, Skrill, Neteller, Apple Pay, Trustly |
| 🏆 Loyalty | YES |
| 👍Pros | ● Strong football betting markets
● Great deposit match welcome offer ● Fast in-play betting with early cash-out |
| 👎Cons | ● No live streaming
● 8x wagering on the welcome bonus |
| ⭐Our Rating | ⭐⭐⭐⭐.5 |
10Bet’s 100% Deposit Match up to £50 is one of the best welcome bonuses for UK punters. A first deposit of £50 gets doubled, giving new players £100 to bet with.
The wagering requirement is 8x at minimum odds of 4/5 (1.80), which is higher than some bookies but still reasonable. The bonus applies to football, horse racing, and other top sports, offering plenty of betting options.
For punters who prefer a deposit match over free bets, this offer adds real value.
Midnite is another top choice for esports and sports betting. The site’s Bet £10, Get £25 + 50 Free Spins welcome offer is one of the best for punters who enjoy both sports and casino games. The minimum deposit is £10, and bets must be placed at minimum odds of 3/1 (4.0).
Moreover, Midnite stands out for its strong esports coverage, offering odds on CS:GO, League of Legends, Dota 2, Valorant, and FIFA tournaments.
Football betting is also solid, with markets for the Premier League, Champions League, La Liga, and Serie A. In-play betting is available, and cash-out options are also available on selected bets.
The site has a Daily Scratchcard feature, where punters can win free bets, spins, or cash prizes. The interface is modern and mobile-friendly, making it easy to place bets on the go.
Payment options include Visa, Mastercard, PayPal, Skrill, and Neteller. Withdrawals take up to 24 hours for e-wallets and 1 to 3 days for bank transfers.
For punters looking for a top-tier esports bookmaker with strong football betting and promotions, Midnite is a fantastic choice.
| 💸 Welcome Bonus | Bet £10, Get £25 + 50 Free Spins |
| 🎲 Licence | UK Gambling Commission (42647) |
| ⚽ Markets | Football, Esports, Basketball, Tennis, Darts, Cricket, and more |
| 🏇Bets | Singles, Accas, Bet Builder, In-play, Handicaps, Over/Under, Outright Winners |
| 📺 Live Streaming | YES |
| 📱 App | Android: YES
iOS: YES |
| 💳 Banking | Visa, Mastercard, PayPal, Skrill, Neteller, Trustly |
| 🏆 Loyalty | YES |
| 👍Pros | ● Best site for esports betting
● Daily Scratchcard rewards ● Fast withdrawals via e-wallets |
| 👎Cons | ● Minimum odds for welcome offer are high
● No live streaming available |
| ⭐Our Rating | ⭐⭐⭐⭐⭐ |
Midnite’s Daily Scratchcard is a fun promotion because it’s an exciting one. Punters can play once per day for a chance to win free bets, free spins, or cash prizes. Unlike traditional bonuses, this offer rewards active players regularly instead of just new sign-ups.
The prizes will change, but punters can land £10 free bets, 50 free spins, or even cash rewards with no wagering requirements. Since the scratch card is available every day, it’s a great way to get extra value while betting on sports.
Parimatch is a strong choice for people starting out, offering a Bet £15, Get £40 in Free Bets welcome bonus. New players must deposit and bet £15 at minimum odds of 1/1 (2.0) to unlock the offer.
Football betting is a standout feature, with markets covering the Premier League, Champions League, La Liga, and Bundesliga.
The Bet Builder tool allows punters to combine multiple bets in the same match. Plus, the boosted odds offer bigger payouts on selected fixtures. Parimatch also has some of the best UFC and boxing odds, making it an ideal choice for fight fans.
Live betting is fast and responsive. Early cash-out options are even available on select markets. Along with live streaming, the site provides detailed in-game stats to help track matches.
For payments, deposits and withdrawals are available via Visa, Mastercard, PayPal, Skrill, Neteller, and Apple Pay. E-wallet withdrawals take under 24 hours, and bank transfers can take 1 to 3 days.
| 💸 Welcome Bonus | Bet £15, Get £40 in Free Bets |
| 🎲 Licence | UK Gambling Commission (39576) |
| ⚽ Markets | Football, Boxing, UFC, Horse Racing, Tennis, Cricket, Esports, and more |
| 🏇Bets | Singles, Accas, Bet Builder, In-play, Handicaps, Over/Under, Outright Winners |
| 📺 Live Streaming | YES |
| 📱 App | Android: YES
iOS: YES |
| 💳 Banking | Visa, Mastercard, PayPal, Skrill, Neteller, Apple Pay |
| 🏆 Loyalty | NO |
| 👍Pros | ● Excellent odds
● Bet Builder ● Fast withdrawals |
| 👎Cons | ● No VIP programme
● Higher minimum deposit for the welcome bonus |
| ⭐Our Rating | ⭐⭐⭐⭐⭐ |
Parimatch’s Bet £15, Get £40 in Free Bets is a solid sign-up offer for UK punters. A £15 bet unlocks four £10 free bets, giving flexibility across different sports. The minimum odds requirement is 1/1 (2.0), which makes qualifying easy.
Free bets can be used on multiple markets, including accas, Bet Builder, and in-play wagers.
With no complicated wagering rules, this offer provides real value for punters looking to test out different betting markets.
BetVictor is a trusted bookmaker with competitive odds and a strong focus on football and horse racing. New punters can claim a Bet £10, Get £30 in Free Bets welcome bonus. To qualify, they need to deposit and bet £10 at minimum odds of 2/5 (1.40).
Football betting is a highlight, with markets covering the Premier League, Champions League, La Liga, and Serie A. Punters can use Bet Builder, acca insurance, and enhanced odds to maximise their bets.
Horse racing fans get Best Odds Guaranteed on UK and Irish races. There are also live betting and early cash-out options. BetVictor offers live streaming combined with detailed match stats and in-game betting tools.
Withdrawals are quick, with e-wallet transactions processing within 24 hours. Payments can be made using Visa, Mastercard, PayPal, Skrill, Neteller, and bank transfers.
| 💸 Welcome Bonus | Bet £10, Get £30 in Free Bets |
| 🎲 Licence | UK Gambling Commission (39576) |
| ⚽ Markets | Football, Horse Racing, Tennis, Golf, Cricket, Darts, Esports, and more |
| 🏇Bets | Singles, Accas, Bet Builder, In-play, Handicaps, Over/Under, Outright Winners |
| 📺 Live Streaming | YES |
| 📱 App | Android: YES
iOS: YES |
| 💳 Banking | Visa, Mastercard, PayPal, Skrill, Neteller, bank transfer |
| 🏆 Loyalty | YES |
| 👍Pros | ● Best Odds Guaranteed on horse racing
● Strong football betting options ● Fast withdrawals |
| 👎Cons | ● Free bets expire in 7 days |
| ⭐Our Rating | ⭐⭐⭐⭐⭐ |
BetVictor’s Best Odds Guaranteed on UK and Irish horse racing is one of its standout promotions. If a punter backs a horse and the starting price (SP) is higher than their original odds, BetVictor automatically pays out at the better price.
This offer applies to all UK and Irish races, making it an excellent option for horse racing fans. There aren’t any complicated requirements for these offers. Just place a bet as usual, and if the SP is higher, the extra winnings are added automatically.
Horse racing fans get the best possible odds on every race at BetVictor.
bet365, one of the biggest bookmakers in the UK, offers a Bet £10, Get £30 in Free Bets welcome bonus. The minimum deposit is £5, and bets must be placed at minimum odds of 1/5 (1.20).
Football betting is a significant strength, with hundreds of markets per match across the Premier League, Champions League, La Liga, and more. The Bet Builder tool allows punters to customise bets, and the boosted odds and early payouts provide extra value. Horse racing fans get Best Odds Guaranteed. Acca Boosts apply to multiple sports.
Live betting is where bet365 truly shines. It offers one of the best in-play betting experiences, with fast odds updates, early cash-out, and live streaming of football, tennis, horse racing, and more. The mobile app navigation and push notifications work exceptionally well for important updates.
Payments are flexible, with options like Visa, Mastercard, PayPal, Skrill, Neteller, and Apple Pay. E-wallet withdrawals are processed within 24 hours, while bank transfers take 1 to 3 days.
| 💸 Welcome Bonus | Bet £10, Get £30 in Free Bets |
| 🎲 Licence | UK Gambling Commission (55149) |
| ⚽ Markets | Football, Horse Racing, Tennis, Cricket, Rugby, Darts, Esports, and more |
| 🏇Bets | Singles, Accas, Bet Builder, In-play, Handicaps, Over/Under, Outright Winners |
| 📺 Live Streaming | YES |
| 📱 App | Android: YES
iOS: YES |
| 💳 Banking | Visa, Mastercard, PayPal, Skrill, Neteller, Apple Pay, bank transfer |
| 🏆 Loyalty | YES |
| 👍Pros | ● Best live betting and streaming platform
● Acca Boosts add extra value ● Fast e-wallet withdrawals |
| 👎Cons | ● Can limit accounts of long-term winning players
● High betting volume means odds can shift quickly |
| ⭐Our Rating | ⭐⭐⭐⭐⭐ |
bet365’s Live Streaming & In-Play Betting is its standout feature. Punters can watch and bet on live football, horse racing, tennis, and other major sports without ever leaving the site. The platform updates odds in real time for quick in-play bets and early cash-out options.
To access live streaming, punters need a funded account or a placed bet within the last 24 hours. The streams are high quality, and the interface makes it easy to track multiple games at once.
For punters who love fast-moving odds, in-play action, and real-time streaming, bet365 delivers the best live betting experience.
Betfred is one of the most recognised bookmakers in the UK. New punters can claim a Bet £10, Get £50 in Free Bets welcome bonus. To qualify, they need to deposit and bet £10 at minimum odds of Evens (2.0).
Football betting is a primary focus here, with hundreds of pre-match and in-play markets. Betfred also offers Acca Insurance, meaning if one leg of a five-fold acca loses, punters get their stake back as a free bet.
The PickYourPunt Bet Builder lets punters create custom bets, combining markets like goalscorers, corners, and bookings. Horse racing fans benefit from Best Odds Guaranteed on all UK and Irish races.
Betfred also offers Double Delight & Hat-Trick Heaven. This boosts payouts if a player scores twice or three times in selected football matches.
Payments are secure with options like Visa, Mastercard, PayPal, Skrill, and Neteller all accepted. Withdrawals via e-wallets are processed within 24 hours. Debit cards take 1 to 3 days.
| 💸 Welcome Bonus | Bet £10, Get £50 in Free Bets |
| 🎲 Licence | UK Gambling Commission (39544) |
| ⚽ Markets | Football, Horse Racing, Tennis, Cricket, Rugby, Darts, Snooker, and more |
| 🏇Bets | Singles, Accas, Bet Builder, In-play, Handicaps, Over/Under, Outright Winners |
| 📺 Live Streaming | YES |
| 📱 App | Android: YES
iOS: YES |
| 💳 Banking | Visa, Mastercard, PayPal, Skrill, Neteller, bank transfer |
| 🏆 Loyalty | NO |
| 👍Pros | ● Best Odds Guaranteed on horse racing
● Strong Acca Insurance ● Fast e-wallet withdrawals |
| 👎Cons | ● High minimum odds for welcome offer
● No esports betting markets |
| ⭐Our Rating | ⭐⭐⭐⭐ |
Betfred’s Double Delight & Hat-Trick Heaven is one of its best promotions. If a punter bets on a player to score first in a selected football match and they score twice, Betfred doubles the odds, and if they score a hat trick, the odds triple.
This offer applies to top leagues, including the Premier League, Champions League, and La Liga. It’s a great way to get extra value on first goalscorer bets, especially for people who back in-form strikers.
With no complicated terms, this promo is one of the best for football betting.
talkSPORT BET is a football-focused bookmaker with a strong connection to the popular UK sports radio station. New punters can claim a Bet £10, Get £30 in Free Bets welcome offer. To qualify, they must deposit and bet £10 at minimum odds of 1/1 (2.0).
Football betting is the site’s biggest strength. It offers detailed match markets, Bet Builder options, and enhanced odds on the Premier League, Champions League, and international tournaments. talkSPORT BET also provides exclusive football specials.
The site doesn’t focus heavily on horse racing or esports but offers a solid range of sports, including tennis, cricket, rugby, and darts. Although there’s only basic live streaming, the site integrates live match stats and in-game analysis.
Payments are quick, with deposits and withdrawals available through Visa, Mastercard, PayPal, Skrill, and Neteller. E-wallet withdrawals are processed within 24 hours, whereas debit card transactions take 1 to 3 days.
| 💸 Welcome Bonus | Bet £10, Get £30 in Free Bets |
| 🎲 Licence | UK Gambling Commission (39576) |
| ⚽ Markets | Football, tennis, cricket, rugby, darts, golf, snooker, and more |
| 🏇Bets | Singles, Accas, Bet Builder, In-play, Handicaps, Over/Under, Outright Winners |
| 📺 Live Streaming | YES |
| 📱 App | Android: YES
iOS: YES |
| 💳 Banking | Visa, Mastercard, PayPal, Skrill, Neteller, bank transfer |
| 🏆 Loyalty | YES |
| 👍Pros | ● Strong focus on football betting
● Fast withdrawals ● Early cash-out options |
| 👎Cons | ● Smaller welcome bonus than some |
| ⭐Our Rating | ⭐⭐⭐⭐ |
talkSPORT BET’s enhanced football specials make it stand out to us. The bookmaker regularly boosts odds on Premier League, Champions League, and international matches. These boosted bets are often linked to talkSPORT pundits’ predictions.
Punters can find enhanced accas, first goalscorer specials, and match result boosts in the promotions section. There’s no complicated sign-up process for these offers; just visit the promotions section.
This site is for football punters who want bigger payouts on key matches and exclusive expert-backed specials.
kwiff is a bookmaker that offers a twist on traditional betting with its "supercharged" odds. How do they work? Instead of regular price boosts, kwiff randomly boosts bets after they’re placed, sometimes increasing odds by 2x, 5x, or even more.
New punters can claim a Bet £10, Get £30 in Free Bets welcome bonus, with a £10 minimum deposit and minimum odds of 2.0.
Football betting is a major focus, with markets covering the Premier League, Champions League, La Liga, and international competitions. The Bet Builder tool allows punters to create custom bets, and kwiff regularly offers free bets and cashback promotions.
Live betting is fast and responsive, with early cash-out available on selected bets. However, kwiff doesn’t offer live streaming, so players must rely on in-game stats for updates.
Banking is straightforward, with deposits and withdrawals available through Visa, Mastercard, PayPal, Skrill, and Trustly. E-wallet withdrawals take up to 24 hours, and bank transfers take 1 to 3 days.
For a fresh approach to betting, kwiff is a top choice.
| 💸 Welcome Bonus | Bet £10, Get £30 in Free Bets |
| 🎲 Licence | UK Gambling Commission (44448) |
| ⚽ Markets | Football, Horse Racing, Tennis, Cricket, Rugby, Darts, and more |
| 🏇Bets | Singles, Accas, Bet Builder, In-play, Handicaps, Over/Under, Outright Winners |
| 📺 Live Streaming | NO |
| 📱 App | Android: YES
iOS: YES |
| 💳 Banking | Visa, Mastercard, PayPal, Skrill, Trustly |
| 🏆 Loyalty | YES |
| 👍Pros | ● Supercharged odds
● Great for football betting with Bet Builder ● Fast withdrawals |
| 👎Cons | ● No live streaming
● No Best Odds Guaranteed for horse racing |
| ⭐Our Rating | ⭐⭐⭐⭐ |
kwiff’s Supercharged Odds feature is what makes it stand out. Unlike traditional price boosts, kwiff randomly enhances odds after a bet is placed, sometimes doubling or even tripling them.
There’s no way to predict when it will happen, which adds an exciting edge to every wager. This feature applies to football, horse racing, tennis, and other top sports.
Punters don’t need to opt in or meet any special conditions since the boost happens automatically.
Spreadex is the only bookmaker in the UK that offers both fixed-odds and spread betting. New punters can claim a Bet £25, Get £50 in Free Bets welcome bonus. To qualify, they must deposit and bet £25 on fixed odds at minimum odds of 1/2 (1.50).
Spread betting is where punters bet on how much a market will move instead of traditional odds. The more accurate the prediction, the bigger the potential winnings, which means losses can also be higher. This option creates more interesting betting opportunities.
Football and horse racing are the main focus, with markets covering the Premier League, Champions League, and major racing events. There’s also rugby, cricket, golf, tennis, esports, and more.
The site offers Best Odds Guaranteed on UK and Irish horse racing, plus regular price boosts on selected football matches.
There is live betting, early cash-out, and live streaming. Deposits and withdrawals are processed through Visa, Mastercard, PayPal, and bank transfers.
For punters looking for a mix of fixed odds and spread betting, Spreadex is the go-to choice.
| 💸 Welcome Bonus | Bet £25, Get £50 in Free Bets |
| 🎲 Licence | UK Gambling Commission (8835) |
| ⚽ Markets | Football, Horse Racing, Rugby, Cricket, Golf, Tennis, Darts, and Esports |
| 🏇Bets | singles, accas, Bet Builder, spread betting, in-play, over/under, outright winners |
| 📺 Live Streaming | YES |
| 📱 App | Android: YES
iOS: YES |
| 💳 Banking | Visa, Mastercard, PayPal, bank transfer |
| 🏆 Loyalty | NO |
| 👍Pros | ● Offers spread betting
● Best Odds Guaranteed ● Enhanced odds on football markets |
| 👎Cons | ● Spread betting carries higher risk |
| ⭐Our Rating | ⭐⭐⭐⭐ |
Spreadex’s Best Odds Guaranteed is its top promotion. If a punter backs a horse and the starting price (SP) is higher than their original odds, Spreadex automatically pays out at the better price.
This offer applies to all UK and Irish races and gives horse racing fans confidence that they’re always getting the best value. There are no extra requirements. Place a bet as usual, and if the odds improve, the higher payout is applied automatically.
As someone allergic to horses, you’d think I would shy away from a site specialising in horse racing betting. But alas, I love Betfred because of its incredible horse racing section. In my long tenure as an online betting editor, I’ve tried pretty much every betting site and can confidently say that Betfred is the way to go if you’re looking to wager on the fast-galloping world of horse racing.
When it comes to UK betting sites, some offer better odds, and some focus on free bets, fast withdrawals, or other unique features like Bet Builders.
The OneFootball team looks at licensing, promotions, betting markets, mobile experience, and payment options to find the best bookies for you to try. A great site should work for both beginners and experienced punters.
Bonuses are one of the biggest reasons punters sign up for new betting sites. Welcome offers usually come in the form of free bets, deposit matches, or risk-free bets.
Some bookies, like BetMGM and 10Bet, offer matched deposit bonuses. Others, like bet365 and Betfred, give free bets after a qualifying wager.
Ongoing promotions matter, too. Many bookies offer acca boosts, cashback deals, or enhanced odds on selected matches. Horse racing fans should look for Best Odds Guaranteed, which BetVictor and Spreadex both provide. Some sites, like kwiff, even randomly boost odds after a bet is placed.
Always check wagering requirements and expiry dates before claiming a bonus.
PRO TIP: When signing up for a new bookmaker, use the welcome bonus right away so it doesn’t expire.
All legal betting sites in the UK are regulated by the UK Gambling Commission (UKGC). This means punters’ funds are protected, odds are fair, and responsible gambling tools are in place.
Every site we’ve recommended holds a valid UKGC licence. Without this, a bookmaker isn’t legal in the UK. Some sites also have additional licences from international regulators, like the Malta Gaming Authority (MGA).
A licensed bookie should clearly display its licence number at the bottom of its homepage. If a site hides this information or isn’t regulated, it’s a red flag. Unlicensed bookies can refuse payouts, have unfair terms, or even disappear with players’ funds.
PRO TIP: Never use an unlicensed betting site. If a bookmaker doesn’t have a UKGC licence, it isn’t safe, no matter how good the bonuses look.
A good bookmaker should cover domestic and international sports leagues. Football punters should expect full coverage of the Premier League, Champions League, EFL, La Liga, Serie A, and Bundesliga. The best sites offer thousands of football markets, from match winners to first goalscorers.
For horse racing fans, Best Odds Guaranteed on UK and Irish races is a must, which BetVictor and Spreadex provide. Tennis markets should cover ATP, WTA, and Grand Slam events. Rugby fans should find odds on the Six Nations and Rugby World Cup.
Many bookies also offer US sports like the NFL, NBA, and MLB, plus niche sports like darts, snooker, and esports. A site with strong market depth allows punters to explore all kinds of different bet types.
PRO TIP: Most bookmakers cover the Premier League, but look for one that also offers odds on international leagues for more variety.
A top betting site should offer a wide range of sports, from the majors to niche markets. Sites like bet365, BetMGM, and 10Bet cover major leagues, including the Premier League, Champions League, NFL, NBA, and Wimbledon.
Football and horse racing are the most popular betting sports in the UK, but rugby, cricket, darts, and tennis also have strong markets. A fast growing market in sports betting is esports, covering CS:GO, League of Legends, Dota 2, and more.
Some bookies also offer speciality bets, including politics, entertainment, and virtual sports.
PRO TIP: A good bookie should offer domestic and international sports. Even if they aren’t your go-to, look for options like Formula 1, UFC, and niche leagues because that usually means there is an opportunity for variety on your betting slip.
The best sites cover everything from the World Cup, Super Bowl, and Grand Slam tennis tournaments to niche events like the Darts World Championship and The Ashes.
Football punters should expect specials for the Premier League, FA Cup, and Champions League, with options like outright winners, player awards, and top goal scorers.
Bookies like Bet365, BetMGM, and BetVictor also provide enhanced odds and free bet promotions for big events.
Horse racing fans should look for coverage of the Cheltenham Festival, Grand National, and Royal Ascot.
For global sports fans, top sites offer NFL Super Bowl betting, NBA Finals odds, Wimbledon outright winners, and Formula 1 race markets. A good bookmaker shouldn’t just focus on UK events, even if that’s the main attraction.
PRO TIP: Bookmakers often offer special promotions on major events. Look for enhanced odds, free bets, or cashback offers when big tournaments are taking place.
Live betting makes sports wagering even more exciting. Instead of placing bets before a match, punters can bet in real time as the action unfolds. The best bookmakers, like bet365, BetMGM, and 10Bet, offer fast odds updates, early cash-out, and detailed in-game stats.
If you’re a football fan, you can place in-play bets on next goal scorer, corners, cards, and possession stats. Tennis punters can bet on who will win the next set, while cricket markets include over/under runs per over.
The best live betting platforms, like bet365 and Spreadex, provide a smooth and responsive experience. Some bookies even offer flash markets, where odds change rapidly for short-term bets like next five-minute events.
PRO TIP: If a bet isn’t going as planned, live betting offers a way to hedge losses. A smart in-play bet can offset a pre-match wager, helping punters stay in control.
Live streaming lets punters watch matches and place bets in real-time, all from the same platform. Not all bookies offer it, but our favourite ones provide high-quality live streams for popular sports.
To access live streaming, punters usually need a funded account or a recent bet on the event. Most bookies stream football leagues; some stream NBA, cricket, and esports tournaments.
Live streaming isn’t available on every betting site, but many bookies provide detailed in-game stats and match trackers to help punters follow the action.
PRO TIP: A bookie with live streaming means no switching between apps to watch a match. It makes in-play betting faster and more convenient. If you’re a fan of the actual sport, look for live betting.
Getting the best odds is so essential for maximising your winnings. A bookmaker’s odds determine how much a punter can win, so even a slight difference can impact long-term profits.
Football odds vary across bookies, especially for markets like first goalscorer, total goals, and match result. Some bookmakers provide boosted odds on selected fixtures. Spread betting sites like Spreadex offer alternative ways to bet.
Some bookies ensure that if a punter’s selection starts at a higher price than their original bet, they’ll get paid at the better odds.
PRO TIP: Odds aren’t the same for every bookie. Shopping around for the best price on a bet can make a big difference over time. Look at the odds of the sport and betting type you know you’ll be attracted to.
Bet Builders are a great way to customise wagers on a single match. Instead of placing multiple separate bets, punters can combine different selections into one slip. The best bookmakers for Bet Builder options include bet365, BetMGM, and 10Bet.
For example, in football, punters can mix markets like match winner, goalscorers, total corners, and yellow cards. If all selections win, the payout is higher than betting on each outcome separately. Some sites even offer enhanced Bet Builder odds on featured matches.
These Bet Builders are also available for tennis, basketball, and NFL, depending on the bookmaker.
PRO TIP: Bet Builders work best for high-profile matches where more markets are available. Some bookies boost Bet Builder odds, so always check for special promotions.
A betting exchange is different from a traditional bookmaker. Instead of betting against the bookie, punters bet against each other and set their own odds. This allows for better value odds and more flexibility. Most UK bookies focus on fixed-odds betting (Spreadex offers spread betting).
With a betting exchange, punters can either back a bet (betting on an outcome to happen) or lay a bet (betting on it not to happen). This makes it possible to lock in profits or cut losses when necessary.
Football betting is the most popular exchange market, covering match results, goals, and player stats. Horse racing and tennis also have strong markets.
PRO TIP: Not all bookies offer betting exchanges. If a bookmaker doesn’t have one, punters can still find good value with enhanced odds on other sites.
Cash out lets punters settle a bet early. Why would you want to settle a bet before it’s finished? To secure a profit or cut a loss. The best bookmakers offer full and partial cash-out options across several different sports.
With cash out, punters don’t have to wait until the final whistle. If a bet is winning but looks risky, cashing out locks in guaranteed winnings. If a bet isn’t going well, early cash out reduces potential losses.
Some sites, like talkSPORT BET and kwiff, offer auto cash-out, allowing punters to set a target amount for automatic withdrawal.
PRO TIP: If a bet looks uncertain late in a match, cashing out can secure profit before the odds swing the other way.
The best bookmakers offer instant deposits and quick withdrawals using Visa, Mastercard, PayPal, Skrill, Neteller, and Apple Pay. Fast banking is essential for a good betting experience.
Most sites process e-wallet withdrawals within 24 hours. Debit card and bank transfers take 1 to 3 days. Some bookies also support Trustly and Pay by Bank, allowing for direct bank transfers, which is easier but also means faster payments.
Many betting sites have minimum deposits as low as £5. Some promotions require £10 or more. It’s always worth checking if a bookmaker charges withdrawal fees because some do for bank transfers or smaller withdrawals.
PRO TIP: It’s important to remember that credit cards can’t be used for gambling in the UK. Punters should use debit cards, PayPal, or other e-wallets for hassle-free deposits and withdrawals.
A betting site’s interface can make or break the user experience. A well-designed platform should be fast, easy to navigate, and mobile-friendly. The best sites will have clean layouts, quick-loading pages, and in-play betting sections that are easy to find.
Football punters need a clear match schedule, easy-to-find odds, and quick bet placement. Bookmakers like Parimatch and talkSPORT BET focus on football-first designs, while kwiff’s app-based interface prioritises mobile users.
A strong Bet Builder function, live stats, and cash out buttons should also be one tap away.
PRO TIP: Slow-loading sites or clunky menus can ruin in-play betting, where odds change quickly. If a bookmaker’s site or app lags during peak betting times, it can cost punters valuable seconds in live betting. Avoid sites like this at all costs.
Good customer support is the most important thing in online betting (when you need it). The best bookmakers, like bet365, BetVictor, and 10Bet, offer 24/7 live chat, email, and phone support.
Live chat is the most convenient option because it provides instant answers to questions about deposits, withdrawals, or promotions. Some bookies focus on live chat, while others offer direct phone support for a more personal touch.
FAQ sections should also be detailed, covering common topics like betting rules, payment methods, and bonus terms. This lets you quickly find your own answers without needing customer support.
PRO TIP: A great way to test a bookmaker’s customer service is by asking a quick question before signing up. Fast and helpful responses indicate that they’ll have reliable support when you need it.
A betting site must be safe to protect punters’ personal and financial information. The best bookmakers use SSL encryption to keep transactions private. This technology guarantees that banking details and account information are never exposed to hackers.
A licensed bookmaker should also have two-factor authentication (2FA) for extra security. Some bookies allow punters to set login verification steps, making it harder for unauthorised access. We highly recommend doing this at sign up.
Responsible gambling tools are another key security feature. Deposit limits, self-exclusion, and reality checks help punters stay in control.
A bookmaker should also have clear privacy policies detailing how user data is stored and used. If a site doesn’t display security credentials or has a history of unfair practices, it’s a red flag.
PRO TIP: Always check for SSL encryption and a UK Gambling Commission licence before depositing. A secure site means your bets, winnings, and information are safe.
It’s basically this simple: A strong mobile app makes betting convenient. The best bookmakers offer responsive apps for iOS and Android. A good app should have fast-loading markets, in-play betting, and easy cash-out options.
Fans of football need quick access to match odds, Bet Builder, promos, and specials. Apps like talkSPORT BET and 10Bet focus on football-first layouts, while kwiff’s mobile platform is designed around its supercharged odds feature.
Every app is different, but it needs to work perfectly. Some bookies also send push notifications for whatever you want instant information for.
PRO TIP: If a bookmaker doesn’t have an app, its mobile website should still offer a smooth betting experience. A well-designed mobile site can work just as well as an app, but an app is a great first sign.
Loyalty programmes reward punters for consistent betting, offering perks like free bets, cashback, and exclusive promotions. Not every bookmaker provides this, but our top sites will have regular promotions and VIP rewards for loyal players.
Some bookies provide weekly free bet clubs where punters can earn free bets by meeting specific wagering requirements. Others focus on random rewards that can boost odds unexpectedly instead of using a traditional points system.
VIP loyalty programmes often include higher withdrawal limits, personal account managers, and exclusive odds boosts.
PRO TIP: Some loyalty programmes automatically enrol punters, while others require sign-ups. Always check if weekly free bets, cashback, or VIP perks are available to get the most out of a bookmaker, especially if you’re shopping for a new site.
Wagering requirements determine how many times a punter must bet their bonus funds before withdrawing winnings. Lower requirements are always better because high rollovers can make cashing out difficult.
Popular bookmakers usually have fairer wagering terms than lesser-known sites because they can afford to offer them.
Most free bets don’t require wagering, so winnings can be withdrawn immediately. But, deposit match bonuses usually come with 5x to 10x rollover requirements, meaning punters must bet the bonus amount several times before cashing out. Basically, you need to play with the bonuses instead of immediately cashing out.
Sites typically have reasonable playthrough conditions, but some have stricter rules. Always check the minimum odds requirement before playing. Our helpful table at the start of this guide details the wagering requirements for our favourite sites.
PRO TIP: If a bonus has high wagering requirements, it may not be worth it. Punters should always read the terms before accepting a promotion. A too-good-to-be-true welcome bonus sometimes is.
A bookmaker’s terms and conditions should be clear and easy to understand. If a site hides important details in complicated legal jargon, it’s a red flag. The best bookies, like bet365, BetMGM, and BetVictor, clearly outline bonus rules, wagering requirements, and withdrawal policies.
Key details to check include minimum deposit amounts, expiry dates on free bets, and any restrictions on withdrawal methods. Some promotions require punters to opt in, while others are applied automatically. Bookmakers like 10Bet and Spreadex clearly list these details in their promo sections.
If a site has unclear withdrawal limits, delays, or confusing bonus rules, punters should think twice before signing up. Trusted bookies always display terms upfront, so players know exactly what they’re getting.
PRO TIP: Always read the fine print before claiming a bonus. If a bookmaker’s terms aren’t easy to understand, it’s best to find a more transparent site.
Sports betting is usually the main attraction, but many bookmakers also offer casino games. Sites like BetMGM, bet365, and BetVictor all have entire casino sections featuring slots, table games, and live dealer options.
Popular slots to look for include Starburst, Book of Dead, and Mega Moolah, while table games like blackjack, roulette, and baccarat are widely available as well. Some bookmakers focus more on sports but still offer a smaller selection of casino games.
Live online casinos are a big draw, with real dealers streaming blackjack, roulette, and poker games. This makes it feel more like the real thing. Some sites also have exclusive casino bonuses.
PRO TIP: If a bookmaker has a casino section, check if it offers sports betting promotions that can also be used in the casino. Some sites let punters use free bets on selected casino games, so why not give it a go?
Not all new betting sites in the UK are worth signing up for. Some have unfair terms, slow withdrawals, poor odds, or worse. A good bookmaker should be licensed, offer competitive odds, and have generous bonuses.
An easy way to avoid bad sites is to watch out for bad reviews, unclear wagering requirements, or limited payment options.
Below, we will get into different red flags to watch for when avoiding online bookies.
A bookmaker with consistently horrible user reviews is a bad look. Punters should check for complaints on Google and other review sites. The best sites will have strong reputations. Newer bookies can still be very good, but they may not be as reliable.
A quality betting site should not offer a user experience that feels like an endless pop-up ad. Quality bookmakers keep their platforms clean and make them easy to navigate. The lesser-known bookies bombard punters with constant banners, pop-ups, and email spam.
Overloaded adverts can make placing bets frustrating, slow down site performance, and even lead to accidental clicks.
Additionally, some sites push too many casino promotions when punters are only interested in sports betting. A well-designed bookmaker should offer promotions without being intrusive.
If a betting site feels cluttered with pop-ups and ads, it’s probably better to choose a more user-friendly bookmaker.
Punters need to register, deposit funds, place a bet, and withdraw winnings when they’re ready to play. Most top sites, like bet365 and BetMGM, have a simple sign-up process.
We’ve provided step-by-step guides to help new users get started as efficiently as possible.
Signing up at a UK betting site takes just a few minutes. Here’s a step-by-step guide on how to do it:
Follow these steps to get started by depositing at a UK betting site:
Placing a bet at a UK bookmaker is simple if you follow these steps:
Withdrawing winnings from a UK betting site is also easy. Follow these steps:
In the UK, online betting offers more advantages than high street betting shops. Sites like bet365, BetMGM, and BetVictor provide better odds, exclusive promotions, and in-play betting. These features aren’t available in brick-and-mortar bookies.
Online bookmakers also offer faster withdrawals, live streaming, and Bet Builder options, making the experience more convenient. With mobile apps, punters can place bets anytime, anywhere, instead of visiting a shop.
Punters have many football betting options, from simple match-winner bets to advanced markets like Asian handicap and Bet Builder selections. The most popular bets include straight bets, accumulators, both teams to score, and total goals.
We’ll explain each of these bet types, from how to use them to what makes them so special.
A straight bet is the simplest and most popular type of football wager. It’s a bet on a single outcome, usually the match result (win, lose, or draw). Most bookies offer competitive odds for these types of bets.
For example, if Manchester United play Arsenal, a punter can bet on Man U to win at 2/1 (3.00). If United win, the bet pays out based on the stake and odds.
Straight bets also apply to goal scorers, total goals, and first-half results.
An accumulator, or acca, combines multiple bets into one wager. All selections must win for the bet to pay out, making it high-risk but high-reward. Bookmakers tend to offer acca insurance and enhanced odds on these bets.
In an acca, a punter could bet on Chelsea to beat Tottenham, Brentford to draw with Everton, and Liverpool to win against Newcastle. If all three results happen, the payout is much higher than betting on each match separately.
Accas can include match winners, both teams to score (BTTS), or over/under goal markets.
A Both Teams to Score (BTTS) bet is simple. Punters wager on whether both teams will score at least one goal in a match. It doesn’t matter who wins. It only matters that each side finds the net.
For example, if West Ham face Aston Villa, and the match ends 2-1, 1-1, or 3-2, a BTTS bet wins. If it finishes 1-0 or 0-0, the bet loses.
BTTS bets are popular for Premier League fixtures with attacking teams and can be combined in accas for bigger payouts.
An over/under bet focuses on the total number of goals scored in a match. Bookmakers set a goal line, and punters bet on whether the match will have more (over) or fewer (under) goals than that number.
If Liverpool plays Brighton and a punter bets over 2.5 goals, the bet wins if the match finishes 2-1, 3-0, or 2-2. If it ends 1-0 or 1-1, the bet loses. Top sites usually offer over/under lines from 0.5 to 4.5 goals.
This market is perfect for Premier League games featuring high-scoring teams or low-scoring defensive battles.
Asian handicap betting removes the draw option, making it a two-outcome market. It’s popular for levelling the playing field between strong and weak teams by giving one side an advantage.
For example, if Manchester City (-1.5) play Fulham (+1.5), City must win by at least two goals for a bet on them to win. If they win 1-0, the bet loses. A bet on Fulham would win if they avoid defeat or lose by only one goal.
Like the Asian handicap, a Draw No Bet (DNB) market takes away the draw option, making it a two-way bet. If the match ends in a draw, the stake is refunded instead of losing.
For example, if Aston Villa face Newcastle and a punter backs Villa in a DNB bet, they win if Villa wins. If the match ends 1-1, the stake is returned. If Newcastle wins, the bet loses.
Bookmakers like bet365 offer DNB on all major football leagues, including the Premier League. It’s also a safer alternative to a straight match bet, especially if you’re going with the underdog.
The OneFootball team consists of betting experts and football fans who know what UK bettors need. We research, test, and compare UK betting sites to find the best odds, bonuses, and features. Our recommendations are based on actual experience.
Keep reading to learn more about why you can trust us.
The OneFootball team has spent years analysing UK betting sites, studying odds, bonuses, and features to find the best bookies. We know what makes a good bookmaker stand out because we’ve seen it all.
In our spare time, we also follow the Premier League, Champions League, and major international events, which means our recommendations are always up to date.
We’re not just betting experts; we’re punters too. We regularly place bets on the Premier League, Champions League, Bundesliga, La Liga, and major international tournaments.
We know what matters most because we always have a stake in the game. Every bookmaker we recommend is one we often use ourselves.
The OneFootball team thoroughly tests new UK betting sites before recommending them. We check odds, welcome bonuses, withdrawal speeds, and betting markets to make sure they meet our standards.
If a bookmaker lags, has unfair terms or lacks key features, we won’t recommend it. Only the best sites for football and sports betting make our list.
Responsible gambling is a priority for the OneFootball team. We only recommend licensed UK bookmakers that follow strict player protection measures. Programmes like GAMSTOP allow punters to self-exclude if needed, and top bookies offer deposit limits, reality checks, and cooling-off periods.
Betting should be fun and not a problem. We only recommend safe sites.
Setting deposit limits, tracking spending, and avoiding chasing losses helps punters stay in control. The GAMSTOP programme allows self-exclusion, and top bookies offer reality checks and time-out options.
The best betting sites promote safe gambling and provide support resources for anyone who needs them.
Smart bankroll management is another key to responsible gambling. Punters should set a budget and stick to it. Never bet more than you can afford to lose. Chasing losses is a common mistake that can quickly lead to more considerable losses.
Most top UK bookmakers offer deposit limits to help punters control their spending. Some also provide reality checks to track time and money spent on betting. Spreading bets across multiple markets instead of putting everything on one outcome helps manage risk.
UK bookmakers use fractional odds (e.g. 5/1), but some offer an odds converter to switch between decimal (6.00) and American (+500) formats.
Fractional odds show the profit relative to the stake. A £10 bet on 5/1 returns £50 in winnings plus the original £10 stake. Decimal odds show the total return, so 6.00 means £10 becomes £60.
Top bookies tend to provide betting tutorials to help punters understand the odds.
Sports betting isn’t a race. Beginners should focus on sports and leagues they understand before exploring new markets. Knowing the teams, players, and stats makes it easier to spot value bets and avoid risky wagers.
For example, a Premier League fan might start by betting on match results, goal totals, or BTTS markets instead of diving into complex bets like Asian handicaps or Bet Builders.
Top UK bookies offer detailed stats and insights to help punters make informed choices. Once you’re comfortable with how it all works, then try experimenting with different markets.
Every bookmaker has its own betting terms, and knowing them makes wagering easier. Common terms include “accumulator (acca)” for multi-leg bets, “BTTS (both teams to score)”, and “DNB (Draw No Bet)”.
Our favourite bookmakers, like bet365, BetMGM, and BetVictor, provide glossaries and guides to help punters understand betting terms. Before placing a bet, make sure you know exactly what you’re wagering on.
Looking at team form, head-to-head records, and player stats helps punters make smarter bets. Factors like possession, shots on target, and defensive strength can indicate whether a team is likely to win or if a match might see few or many goals. Some sites even offer betting tips based on AI predictions.
Stats are important, but they aren’t everything. Unexpected results happen, so don’t rely solely on data.
Most bettors have a favourite sport to bet on, so finding a bookmaker that covers yours is very important. Some sites specialise in football and horse racing, while others offer strong esports or F1 markets.
The OneFootball team has reviewed the best betting sites for each sport, making it easier to find the right fit.
bet365 is the top choice for football betting. It covers the Premier League, Champions League, EFL, and international leagues with competitive odds and live streaming.
The site offers Bet Builders, in-play betting, and early payout options. Promotions like 2 Goals Ahead Early Payout make it our favourite.
Betfred is the top pick if horse racing is your thing. It offers Best Odds Guaranteed on UK and Irish races, plus daily promotions like extra places and boosted odds.
Live streaming is available for major events, including the Grand National and Cheltenham Festival. The Betfred Extra Places market gives punters even more ways to win.
BetMGM stands out for tennis betting with strong odds on ATP, WTA, and Grand Slam events. Punters can bet on match winners, set scores, and in-play markets with live streaming on select matches.
The site also offers price boosts and free bet promotions during major tournaments like Wimbledon and the US Open.
Midnite is the best bookmaker for esports betting. It covers top titles like CS:GO, League of Legends, Dota 2, and Valorant, all with in-play betting and live streaming. The site offers special markets like map winners, kill counts, and tournament outrights.
BetVictor is a top choice for golf betting because of the strong odds on the PGA Tour, DP World Tour, and Majors like The Masters and The Open. Punters can bet on weekly tournament winners, top-10 finishes, and head-to-head matchups. The site also provides enhanced odds and each-way betting.
Parimatch is our choice for Formula 1 betting. It covers every Grand Prix with outright winners, podium finishes, fastest laps, and head-to-head driver matchups. Punters can also bet on qualifying sessions and live in-race markets.
Regular odds boosts and promotions on significant races make it an excellent option for F1 fans on Sundays.
10bet is a great option for rugby betting, covering Premiership Rugby, Six Nations, Rugby World Cup, Super Rugby, and more. Punters can bet on match winners, handicaps, total points, and try scorers.
The site offers in-play betting and cash-out options, along with regular promotions and boosted odds for major rugby events.
Betfred is a top choice for darts betting, covering PDC, BDO, and major tournaments like the World Darts Championship and Premier League Darts. Punters can bet on match winners, correct scores, highest checkout, and 180s.
Trying a new betting site can mean better odds, fresh promotions, and improved features. It can also feel like a risky thing to do. Thankfully, many new UK betting sites offer bigger welcome bonuses and faster payouts to ease your mind.
Whether it’s BetMGM, Midnite, or kwiff, there’s always something different to explore. Our experts have tested the best new sites to help you decide, and we hope this guide has helped you find what you need.
If you like William Hill, bet365 and BetVictor are great alternatives. bet365 offers top-tier football betting, competitive odds, and in-play markets. BetVictor stands out with its price guarantees and football accas.
Both have strong mobile apps, fast payouts, and a wide range of sports markets.
If you’re a Ladbrokes fan, Betfred and Parimatch are strong alternatives. Betfred offers top horse racing odds, regular promotions, and a strong loyalty programme, making it ideal for punters who love racing. Parimatch is great for football and in-play betting, with boosted odds and cash-out options.
For punters who like Unibet, bet365 and 10bet are solid alternatives. Both sites offer an extensive range of markets, in-play betting, and live streaming on major sports, much like Unibet. They also have fast payouts, mobile apps, and excellent customer support.
Sports betting isn’t taxable in the UK. The government scrapped the 9% tax on punters in 2001 and replaced it with a 15% levy on bookmakers. This means winnings from bets, even for professional gamblers, are tax-free.
Bookmakers pay taxes on their profits, so punters keep everything they win, making the UK one of the best places for sports betting. You won’t have to worry about setting money aside for tax. Just focus on placing smart bets with the best odds available.
Picking the right betting site is important. Our checklist helps punters decide if a bookmaker meets their needs. Go through these questions before signing up:
Checklist for Potential Punters
| Is my favourite sport offered? | YES | NO |
| Can I make the wagers I want to make? | YES | NO |
| Can I cash out early? | YES | NO |
| Is the bookmaker licensed? | YES | NO |
| Does the site have competitive odds? | YES | NO |
| Are there good promotions? | YES | NO |
| Does it offer live betting and streaming? | YES | NO |
| Are withdrawals quick? | YES | NO |
| Is customer support available 24/7? | YES | NO |
The UK has some of the best betting sites and now’s the time to start punting. Our experts have researched and tested these bookmakers, so you don’t have to, and now you should be ready.
It’s time to sign up, place your bets, and enjoy the action!
Thanks for sticking with us! We’ve covered everything you need to know about the best UK betting sites. But we’ve got some of the most important tips below in one place. We’ve answered common questions to ensure you’re fully prepared to confidently place your first bet.
BetMGM is the best betting site in the UK. It offers competitive odds, a strong welcome bonus, and a wide range of markets. Our experts rate it highly for football and live betting.
Online betting is 100% legal in the UK. The Gambling Commission regulates all bookmakers to keep betting fair and safe.
The legal age to bet on sports online in the UK is 18.
Most UK betting sites accept debit cards, e-wallets like PayPal and Skrill, bank transfers, and prepaid cards. Some also allow Apple Pay and Google Pay.
Opening an account at a UK bookmaker usually takes about five minutes.
Most UK betting sites don’t charge punter fees for deposits or withdrawals. Some payment providers might apply small transaction fees.
There are hundreds of licensed betting sites in the UK, ranging from major brands to new bookmakers. The UK Gambling Commission regulates them all.
Yes, bet365 is better than William Hill. bet365 offers more live streaming options, a wider range of sports, advanced in-play betting, and more. William Hill has a strong reputation, but bet365 excels in overall experience.
