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Anfield Index
·3 Maret 2025
Report: Mac Allister’s Liverpool Rise Continues with Star Landing A Major Deal
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Yahoo sportsAnfield Index
·3 Maret 2025
Liverpool’s Alexis Mac Allister continues to make waves both on and off the pitch. The Argentine maestro has been a crucial figure for Arne Slot’s side, influencing results without always grabbing the headlines. His performances have now been rewarded—not just with a major new deal at Anfield, but also with a landmark sponsorship agreement suggests a recent report by Sam McGuire for AnfieldWatch.
Mac Allister’s impact on Liverpool’s recent success cannot be understated. The 25-year-old was instrumental in their 2-0 win over Newcastle United, even getting on the scoresheet. Prior to that, he played a vital role in the Reds’ victory over Manchester City, effectively nullifying the creative threats of Nico Gonzalez and Kevin De Bruyne.
But for all his efforts, Mac Allister has often remained an unsung hero—his influence subtle, yet decisive. This season, however, that quiet excellence is finally being recognised.
Away from the pitch, Mac Allister has now signed a landmark partnership deal with Jeton, a major global payment services provider. Jeton, which has previously partnered with West Ham and Aston Villa, has announced a three-year agreement with the Liverpool midfielder, making him a brand ambassador.
Jeton’s official statement confirmed the significance of the deal:“We are delighted to welcome Alexis Mac Allister as our brand ambassador. His professionalism and growing influence in the football world align perfectly with our values.”
Mac Allister himself expressed excitement about the partnership:“I’m pleased to be Jeton’s brand ambassador,” he stated. “I look forward to representing the brand and sharing its values with my fanbase and football lovers worldwide.”
This collaboration reinforces Mac Allister’s rising profile in the commercial world. With Liverpool competing for major honours and the Argentine playing a key role, brands are beginning to take notice.
Mac Allister’s marketability is no surprise. A World Cup winner with Argentina, he has seamlessly adapted to life at Liverpool and is playing for one of the biggest clubs in world football. If the Reds secure the Premier League title this season, his stock will only rise further.
The midfielder’s growing reputation makes him an attractive asset for sponsors. Jeton’s move to secure his image, likeness, and biography as part of their marketing strategy is a calculated investment. If Liverpool continue their upward trajectory, Mac Allister could become one of the most sought-after football ambassadors in the game.
For the player, this deal is likely just the beginning. His performances on the pitch will dictate his long-term appeal, but for now, he is enjoying both professional and commercial success.
Liverpool fans will welcome this deal, but the real excitement lies in what it represents. Mac Allister isn’t just another squad player—he’s proving to be a pivotal figure in Arne Slot’s midfield. His ability to control games and deliver in key moments has made him indispensable.
The partnership with Jeton is further proof that he is becoming one of the most recognisable faces in world football. While sponsorships are secondary to performances, they indicate just how influential he has become. Some may argue that commercial deals can be a distraction, but given Mac Allister’s professionalism, it’s unlikely to affect his performances.
If Liverpool go on to lift silverware this season, expect even bigger deals to come his way. His rise from Brighton to the elite level of European football has been rapid, and the Reds are reaping the benefits.
For now, Liverpool fans will be more interested in seeing him dictate the midfield than in any brand endorsements. But make no mistake—Mac Allister is a name that is set to grow in prominence, both on and off the pitch.