Tom Brady rips into "lazy" Birmingham City players in new Amazon documentary | OneFootball

The minority owner is a major focus of the show that is set to drop on the streaming service on 1st August.

Tom Brady called out the players that got Birmingham City relegated from the Championship for being "lazy and entitled."

Built in Birmingham: Brady and The Blues - the behind-the-scenes docuseries covering City and its recent exploits - is set to be released on Friday, and will provide a look behind the curtain at what has been going on at St Andrew's.

As well as focusing on the huge success that the club experienced last season, breaking the EFL points record by amassing a mammoth 111 points in League One, the Amazon Prime show will also touch on Brady, the seven-time Super Bowl-winning quarterback, and his involvement with the Midlands side.

He is one of the most successful athletes of all time, across sports, and has been able to bring his expertise to Birmingham's table to help them succeed. It didn't have an instant impact though, as in his first term as a minority owner the club was relegated from the Championship.

Tom Brady rips into relegated Birmingham City squad

Birmingham went through a mass squad overhaul the following summer, spending between £20-25 million in order to build the best team the English third tier has ever seen.

This lavish transfer window did not come about just because they could. It was deemed a necessity, with Brady himself questioning the character of the players that were unable to help City survive.

"Well we've already changed the coach, so it's really the players because the coach doesn't go out there and put the ball in the goal," said the 47-year-old, via the BBC.

"They were lazy, they were entitled and when you're lazy and entitled, you don't have much of a chance to succeed.

"We've got to change all the people that are associated with losing, so I think this summer there's going to be a lot of people gone."

The reason for the club's 2023/24 downfall didn't just come down to the players. The ownership's decision to get rid of John Eustace and bring in Wayne Rooney sent them down a path to relegation that they were never able to get away from.

Brady also questioned Rooney's capabilities in the new docuseries. He said: "I'm a little worried about our head coach's work ethic."

Tom Brady's influence may be slightly understated at Birmingham City

It has become clearer over time that the former NFL player is not just a name that is looking to make a profit from his stake in Birmingham, which football finance expert Kieran Maguire has claimed to be worth all of 3.3p.

He was actively involved in the interview process that led to the appointment of Chris Davies, who led Blues in their record-breaking season last time out. The quarterback was an expert in body preservation during his playing days and has imparted his wisdom on the art of staying healthy and longevity to the club too.

His knowledge of the highest levels of sport, even though he wasn't a footballer, is really hard to find. Birmingham can count themselves lucky that they have such a serial winner helping to drive them forward.