Betsson Sport becomes Inter’s new Official Main Partner. Historic agreement between the two brands | OneFootball

1 July 2024 – It’s official: Betsson Sport will be the new Official Main Partner of Inter. For the next four years the sport infotainment brand will appear on the prestigious Nerazzurri shirt as concrete proof of the biggest shirt sponsorship deal in the club’s history.

Betsson Sport have chosen to team up with Inter, recognising themselves in the values of ambition and tireless dedication that characterise Inter both on and off the pitch. The growth of the Inter brand in recent seasons culminated in winning the 2023/24 Scudetto. This achievement means that Inter will have a second star sewn onto their jerseys next season and is a source of huge pride for Betsson Sport in signing the partnership agreement.

The passion of the Nerazzurri will make each victory a testament to the determination and long-term vision Betsson Sport has in supporting sport all over Italy, both on and off the pitch. The brand is planning exclusive and exciting activities with Inter players for the Betsson Sport Club and for the fans that follow their favourite team so passionately.

The partnership agreement is part of the Betsson Sport Club project, an initiative created by Betsson Sport that aims to promote participating clubs. By having Inter – a team at the top of Italian football and among the best in Europe – as one of its members, the brand will be able to tell the stories of Nerazzurri players and demonstrate the passion that drives them and motivates them to play one of the most-loved sports in the world.

Betsson Sport will appear on the front of the men’s first team shirts in all of next season’s games, from their Serie A title defence to the Coppa Italia and Italian Supercup, the new Champions League and the FIFA Club World Cup, which will take place between June and July 2025 in the USA.