Steve Bruce backs Mike Ashley after pay-per-view statement | OneFootball

Newcastle manager Steve Bruce has backed owner Mike Ashley’s call for pay-per-view (PPV) prices to be lowered.

Matches not selected for television have recently been made available at £14.95 each – with the cost widely criticised amid the financial hardship caused by the coronavirus pandemic.

Ashley claimed the pricing was “not acceptable” and suggested shrinking the cost of individual fixtures to as little as £4.95, which Bruce believes would be sensible.

“I agree with him (Ashley), I think £15 is far too much when people pay their subscriptions to Sky and BT,” Bruce told reporters on Friday.

“At this particularly difficult time I agree a fiver is enough. But if we’re not careful, we’re going to oversaturate it, too.

“We’re seeing every game and for me it’s not the spectacle.

“Look, we’re all delighted that we’re all playing some sort of football but it’s not the spectacle, it’s not the same.”

Newcastle host Premier League leaders Everton on Sunday.