Rangers pull off yet more lucrative deals in major cash injection | OneFootball

Commercial genius and marketing guru James Bisgrove has pulled off yet more sensational coups for Rangers with another three financial injections as a result of partnerships with Fridays, Vitality, and Forrest.

Adding these three sponsors to the incredible growing portfolio of associate companies and brands eager to be associated with the lucrative name of Rangers has further enhanced the club’s coffers and only strengthened our position with regards future endorsements.

And it’s all down to Bisgrove who, over the modest two years he’s been at the club, has secured countless partnerships with brands, big and small, demonstrating the variety and scope of appeal Rangers now have, plus his own genius at putting these deals together.

It’s no exaggeration to say he’s every inch as crucial as Ross Wilson and Steven Gerrard, in his own way, and his results of dozens and dozens of partnerships and deals since June 2019 speak for themselves.

All we can say is Bisgrove is integral to Rangers’ lucrative market appeal and operations, and he’s one we’ve got to hold onto.