OneFootball announces premium digital collectible deal with Serie A 🇮🇹 | OneFootball
OneFootball announces premium digital collectible deal with Serie A 🇮🇹
OneFootball, the world’s largest football media platform, and Lega Serie A, one of the world’s top 5 football leagues, with over 530 million fans worldwide, have today announced a global partnership to bring officially-licensed digital collectibles to football fans around the globe.
The world-first deal will give the football community a multi-dimensional experience that takes them from real life into a new digital age. From now on, fans can own, collect and trade never-before-available match moments from Serie A, the Coppa Italia and the Supercoppa Italiana. This will include the best action from attempts on goal, saves, defending, assists, skills to special moments within the match. And on top of all that, there will be plenty of goals and incredible fan moments.
Here is all you need to know:
- As a result of this world-first deal, OneFootball becomes the official video moments partner of Lega Serie A. Starting from the 2022/23 season drop with full product reveal on 1 August available on OneFootball Aera Marketplace
- The first season drop will be available on OneFootball Aera Marketplace from 29 August – the first drop is for early access customers. General release is scheduled for 5 September
- This product launch comes off the back of OneFootball’s new joint venture taking supporters into a new era of digital football fandom
- This is built on Flow, the next-generation blockchain of choice for leading sports organisations and leagues around the globe including the NBA, NFL and more
OneFootball has created a simple and accessible way for real fans to make it theirs – giving them the chance to own real life moments of incredible football forever. The digital video moments will launch on OneFootball’s marketplace, Aera by OneFootball, and are built on the sports-industry-leading Flow blockchain so that fans can get their favourite moments through the easy-to-use and secure wallet, Dapper.
The deal means that in the upcoming Lega Serie A season, over 1300 new and unique moments of premier action will be generated. The agreement also includes matches of the Coppa Italia, as well as the Coppa Italia and the Supercoppa Italiana. Fans will be able to purchase packs, which upon opening will show them which incredible match moments they have won.
OneFootball has also acquired the rights to iconic historical moments from Serie A’s archive. Coming soon will also be hundreds of archive moments from Lega Serie A clubs, all available on Aera by OneFootball.
In the 2021/22 season, there was over 570 hours of match play with 1089 goals, 142 penalties and hundreds of breathtaking, high-octane moments of some of the best football from the most talented players on the planet. In the coming season, these will be available for fans to own, as part of OneFootball’s promise: No One Gets You Closer. Fans can register their interest now at Aera by OneFootball with the first product reveal of the digital collectible collection on 1st August 2022.
“Today’s news is unprecedented,” said Lucas von Cranach, CEO & Founder at OneFootball. “Italian football fans, like so many of the billions of football fans on the planet, are obsessed with the game – and rightly so. The Italian league provides adrenaline-filled excitement, passion, highs and lows – and fans are with their teams for the ride through better or for worse. Through recent history they’ve spent hard earned money on tickets, travel, kit, programmes – and now for the first time they can actually own part of the experience: match highlights from each week’s action as well as iconic moments from the archive.”
“Today marks the start of a new way for Italian clubs to connect with all our younger fans around the globe,” said Luigi De Siervo, Lega Serie A CEO. “Together with OneFootball, we put the fans first by bringing them incredible new experiences, this time digitally. We have the most prestigious league, the greatest clubs and the best supporters in the world. Now we are bringing our global fan base the most cutting edge experience – something no-one has ever seen before in football. The upcoming season will again be filled with plenty of dramatic and exciting moments of match play and we can’t wait to offer those to our fans as digital video moments along with the most iconic archive footage from Serie A.”
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