Anfield Watch
·14 November 2024
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Yahoo sportsAnfield Watch
·14 November 2024
Premier League football is simpler than it seems. Generally, the more money you spend the more successful you are - unless you are Manchester United.
With that in mind, Liverpool under FSG have always tried to be shrewd with their spending. Competing with the likes of United, Manchester City and Chelsea has been a balancing act for the club who are unprepared to spend the kinds of sums other top clubs do without thinking.
Liverpool's success with FSG as owners has come from smart spending and finding ways to increase revenues across the board. Player transfers are more expensive than ever, and Liverpool are in a position where they will be expected to pay huge salaries to Mohamed Salah, Virgil van Dijk and Trent Alexander-Arnold if they are to keep them at the club.
FSG have put significant funds into expanding Anfield and improving training facilities alongside working on huge commercial deals, all with the aim of trying to increase their bank balance to allow for more spending.
They have been successful in doing that, most recently with the new Adidas kit deal that will close the gap with other clubs off the pitch.
And now another huge windfall could be coming Liverpool's way.