Aston Villa announce new shirt sponsor | OneFootball

Aston Villa have announced a new three-year shirt sponsorship deal with BK8.

The online casino will have their branding featured on the front of Villa’s three shirts until the end of the 2025/26 season, when the ban on gambling shirt sponsorships in the Premier League will come into effect.

Villa say BK8 have committed to making charitable donations during their sponsorship of the club, with a contribution per adult third shirt sold going to a local charity in Birmingham when it is released later in the summer.

The club statement reads: “The brand will also invest in several brand activations across the course of the partnership, which they believe will showcase their commitment to several local charitable initiatives in and around Birmingham.

“The deal also includes various advertising opportunities including advertising assets at Villa Park, which will be given to charity organisations to display promotional messages throughout the season.”