Real Madrid announce new partnership agreement | OneFootball

La Liga giants Real Madrid have on Friday announced a new high-profile global sponsorship.

The latest company to have agreed to partner with the Spanish champions moving forward comes in the form of LingLong Tire.

LingLong, described as a ‘leading brand in the Chinese tires market’, join a long list of leading entities from across the globe to have joined forces with Real for the years ahead.

As per a statement across the website and social media platforms of Los Blancos:

‘Real Madrid and Linglong Tire, the leading brand in the Chinese tires market, have announced a global sponsorship agreement which aims to create new growth opportunities for both parties. This collaboration is a powerful partnership between two sector leaders, as well as a significant integration into Asian and western cultures through sport and an entrepreneurial spirit.’

Turning attentions away from the boardroom and back towards the pitch, Carlo Ancelotti’s Real Madrid will mark their return to action on Sunday night.

The capital heavyweights are primed to lock horns with city rivals Atlético at the Wanda Metropolitano, in the first Madrid Derby of the campaign.

Conor Laird – GSFN